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I'm seeing something different in terms of corporate sales. You're right, the BES is a "global"/centralized project and cost, usually negotiated with an org-wide discount for devices. But every Blackberry device for each individual employee is usually an as-it-comes decision, spread out over departments. And at that level, the Blackberry is very much in danger.

Why?

* Within months of Apple announcing iphone Exchange compatibility years ago, it was enabled at every corporation that I know of. (It only takes one VIP with an iphone to make IT jump to make it happen. It's not just an iphone thing, it happens all the time with all sorts of edge/marginal technologies.)

* As for non-VIPs: even Blackberry companies have a cell phone purchase program for non Blackberry devices. This usually involves a preferred carrier and device set (that has a company-wide discount). But it also includes an "exception" program where companies will reimburse part of the cost of whatever device an employee chooses. These programs were not invented for smartphones, but just simple phones. But they sure are being used for smartphones at this point.

* Newest: What I'm seeing on the ground is this: Due to tighter budget scrutiny, fewer and fewer corp-bought devices (of any brand) in general, and employees not even bothering with any employer stuff at the purchase level. And then seeking partial reimbursement for their bill. It's less and less common for the employee-chosen device to be a Blackberry.

This is part of a larger movement of the consumerization of business technology. And employee phones is a part of the larger BYOPC movement. A primer link is here: http://darwinmag.com/article/597485/BYOPC_Could_Make_Sense_f...




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