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> Netflix gives away free servers to cache popular content near the users so the ISP doesn’t need to pay for the bandwidth to stream multiple copies of the same thing

You have to be a decently large ISP to qualify. So, this is helpful to big players BUT big players can also afford a PoP in a major hub where they can likely directly peer with Netflix.

This is also a "black-box" system on your network, likely behind your edge firewalls and DMZs. So, you will have to deploy extra network infrastructure and monitoring protect the rest of your network from Netflix. If it was outside your edge routing/firewalling it may as well be on a peer network.

So, this isn't exactly a "free pass" for anyone to have superior Netflix service. And it would only serve Netflix. The ISP I worked with had a few racks devoted to this type of machinery (Google Global Caches, Akamai CDN edge nodes etc). We were not large enough to qualify to host an OpenConnect Box.

Even with one you have the additional issue that most last-mile providers don't exactly have a 40gigabit back-haul to all of their DSLAM or CMTS PoPs. So, some part of "congestion" happens down stream of the data centers. This is why companies like Comcast will put one of their On-Demand video storage boxes in that giant green box that is at the end of your street. You are literally talking with a server next door. OpenConnect style boxes cannot compete with that proximity and that deployment strategy is partially responsible for one of the "smoking guns" in this debate where people claim proof that Comcast slows Netflix in favor of their services.



Agreed that it’s not a panacea but it would have worked for the companies complaining the loudest during e.g. the Cogent spat.




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