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This feels like a no-true-scotsman distinction. What is it about briandear's description that does sound like searching for a repeatable and scalable business model? What is it about that definition that demands a high level of innovation?

Frankly, it's very easy to wax poetic about how innovative and different the biggest startup success stories were. Tech pundits have spilled buckets of ink describing in great nuance what makes AmaGooFace so different and special. But it's much easier to do this in hindsight than it is before you have any feedback, and I doubt very much that any of these company's journeys matches their early vision.

My model of a startup is this: find a way from 10 => 100 => 1000 => 10000 => 100000 => 1000000 customers. Just worry about delighting that next tier of customers, and the things you learn will give you a better shot at propelling yourself to the next phase.



Ok, I accept it feels like that to you. It doesn't to me.

Briandear's description doesn't sound like a search for a repeatable, scalable business model. Which is why I asked him if it was really a startup.

Your model of a startup is not uncommon, but as I explain in detail above, pure scale is a different kind of thing than doing something that hasn't been done before. Different techniques are required. Different success milestones are used. Both involve scaling and continuous incremental improvement, but one requires a great deal of innovation early on.


Okay, but that's not in your quotation from Steve Blank.




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