I quite liked the European competitor's original name, Joylent. To avoid legal issues they eventually changed the name and somehow ended up with "Jimmy Joy". That name was so intensely disliked that they renamed it again in about a month.
The company still seems to be named Jimmy Joy, and the product Plenny Shake. Both somehow strike me as really terrible brand names. Can't find anything about a subsequent rename.
That said, I'm a customer of theirs, and daft names aren't going to change that.
The company is still called Jimmy Joy. We decided to ask the community what the actual product should be called. Since we already had the 'Twenny Bar' we ended up choosing to name it 'Plenny Shake'
