I just don't understand how surfacing affiliated ads over others on Google own sites is a big deal? They're a revenue generating service, of course they're going to favour ad networks and channels which benefit them the most financially. To fine a private business €2.4bn for conducting pretty standard business practices.
Surely as a user you'd view promoted shopping results in Google with a pinch of salt and look around first? I just don't agree that warrants a €2.4bn fine. Again, unless I've misunderstood the full picture
