What I really want: an ultra high-end cell phone that has a camera built in. Phone calls, SMS, photos, and that's it. Differentiate on build quality, great design, and minimal features.
The iPhone has the best build quality (come at me), and you can easily make it do what you're looking for here. A device that doesn't give you the option of extra features won't sell enough to get the scale you need for really high build quality.
