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Do I really need a citation to prove dumb people have money? Because that's basically what you are asking. Or perhaps you believe that when people click an ad on "low-quality" site the are less likely to buy than from the same ad on "high-quality" site?

Seriously, the "enlargement penis" spam works because the average person is not that selective on the ads they chose nor the websites they visit.




> the "enlargement penis" spam works because the average person is not that selective on the ads they chose nor the websites they visit

I don't think you understand "average". It's the extreme tail of the distribution that is targeted by such ads.

Example:

> Nigerian scam emails 'deliberately implausible'

> New research from Microsoft suggests that email scammers maximise profits by entrapping only the most gullible.

http://www.telegraph.co.uk/technology/microsoft/9346371/Nige...




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