> Either most people don't care about privacy or we, the tech community, do a poor job of connecting things like encryption to what people do genuinely care about.
Communication needs to be better for sure. The burden of that is on us - we know what's going on, but misinformation and technical jargon can make that knowledge less useful.
To the broader point, though: I don't think it's necessarily that people don't care about privacy. It may be partly that some people don't know to what extent we share our lives online, but also partly that the convenience of using online services - shopping online, chatting online, etc - outweighs whatever perceived privacy risks exist. (I say perceived because they may not completely understand what gets shared, how, and when.)
Communication needs to be better for sure. The burden of that is on us - we know what's going on, but misinformation and technical jargon can make that knowledge less useful.
To the broader point, though: I don't think it's necessarily that people don't care about privacy. It may be partly that some people don't know to what extent we share our lives online, but also partly that the convenience of using online services - shopping online, chatting online, etc - outweighs whatever perceived privacy risks exist. (I say perceived because they may not completely understand what gets shared, how, and when.)