I know. I read De Lorean's "On a clear day you can see General Motors" (1979) and Lutz's "Car Guys vs. Bean Counters" (2013).
Lutz makes a key point about automotive. He says that all the functional needs from automobiles have been met. You can buy just about any car from any make and get where you need to go reliably. Now it's all about the things which drive non-rational decisions about what car to buy.
Self-driving changes that. It's the first big change in basic car function in decades. That's going to have a big impact on the automotive sector, but nobody knows yet how it will play out.
Lutz makes a key point about automotive. He says that all the functional needs from automobiles have been met. You can buy just about any car from any make and get where you need to go reliably. Now it's all about the things which drive non-rational decisions about what car to buy.
Self-driving changes that. It's the first big change in basic car function in decades. That's going to have a big impact on the automotive sector, but nobody knows yet how it will play out.