AAAS vs. Google. Fight! http://science.sciencemag.org/

But seriously to my academic mind: Journal = published, Notebook = notes from experiments.

Besides the name issue, it looks Science Journal is part of a wide host of open source tools aimed at enabling data collection and experimental control. The big player in this area is National Instruments/Labview.

I wonder if there's room in the market for a mid-level player (or if one already exists). Utilize the open source developments and create a "certified and supported" toolset for experimental control. Cheaper than NI, but more reliable than "this firmware I found on github".

I know you're kidding, but science journal is targeting younger and emerging scientists to improve on the collection of data during experiments. We are in no way a competitor to publication like science , plos one, etc...

But we hope you like our release :-)

Man, for a second I thought Google was really going back to their roots and opening up a journal of science. Now that would have been fascinating.

Google taking on the academic publishing racket? That is such a good idea that it must happen.