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It's actually a pretty good selling tactic: tell them why you think they need surgery but add "I might not be the best person to tell you this because as a surgeon, I look at all problems through surgery"; this makes you come off as honest, putting the patient before your benefit, and because patients don't expect such disclosure, they end up trusting you a lot more.



I also trust a specialist in x to know when it's not the appropriate solution to the problem.




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