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Imgur was successfully bootstrapped and profitable enough to afford employees in a San Francisco office for 5 years. The bloat issues didn't really start popping up until after they took in $40MM of VC capital in mid 2014.

Their transition has VC written all over it.

It should also be noted that reddit has an ownership stake in imgur, so they must have really been concerned about the degrade in imgur experience to have done something like this.

http://techcrunch.com/2014/04/03/after-five-years-of-bootstr...



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