I think the market focus has been totally wrong from the beginning. Why target a market were an e-reader offer only a similar or worse experience than a book and is way more of an investment.
In my opinion they should have targeted the student or corporate market first, where the potential to save money and the need to work with the text is higher. Things like comments and annotations could be distributed via a "social network" to colleges, documents could be auto updated to reflect the latest version and so on. Might be for technology/pricing reasons though, as there's currently only one manufacturer that can deliver e-ink (afaik).
I also think that Google (Google books/docs, Android) is in a far better position than Apple to evolve the e-reader market. But maybe someone like Adobe (pdf) could also be a candidate.
In my opinion they should have targeted the student or corporate market first, where the potential to save money and the need to work with the text is higher. Things like comments and annotations could be distributed via a "social network" to colleges, documents could be auto updated to reflect the latest version and so on. Might be for technology/pricing reasons though, as there's currently only one manufacturer that can deliver e-ink (afaik).
I also think that Google (Google books/docs, Android) is in a far better position than Apple to evolve the e-reader market. But maybe someone like Adobe (pdf) could also be a candidate.